Penton's IndustryWeek and Supermarket News Named to BtoB Magazine's Annual Media Power 50 List
IndustryWeek's sixth selection to the annual list in the past seven years

NEW YORK (May 7, 2007) — Penton Media’s IndustryWeek® and Supermarket News® magazines have been named to BtoB’s annual Media Power 50 list of the top business-to-business advertising venues. The magazines are two of only eight trade publications selected for inclusion.  List members are selected by the reporters and editors of BtoB based on audience and advertising data, as well as interviews with top media buyers, advertisers and industry analysts, and represent the most powerful and targeted b-to-b advertising venues.  (Link to article on BtoB website)

This represents the sixth time that IndustryWeek magazine or its Web site have appeared on the list, while Supermarket News has been selected three of the past four years.  Other 2007 Media Power 50 members include The Wall Street Journal, Google, USA Today and BusinessWeek.

“We’re honored that these two industry-leading publications have been selected again to this prestigious list,” said John French, CEO of Penton Media. “Our congratulations go to the staffs of both organizations and we thank our readers and advertisers for their continued support of these powerful brands.”

IndustryWeek connects decision-makers within manufacturing enterprises to share ideas and tools that inspire action. Its award-winning presentation of trends, news, analysis, research, and peer-to-peer conversation motivates manufacturing leaders to achieve their goals. In print, online, and in person, the IndustryWeek community is the leading resource for manufacturing operations knowledge.  IndustryWeek is available on the Web at www.industryweek.com.

Founded in 1952, Supermarket News is the preferred weekly news magazine of senior executives and decision makers in the food retailing industry.  It provides coverage of news, events, trends and topics across the industry, including management, productivity, pricing and marketing issues related to fresh foods, grocery items and home health.  The news magazine also produces its polybagged Supermarket News Whole Health™ supplement, focused on the organic, whole health and wellness markets, five times a year.  The magazine’s Web site, www.SupermarketNews.com is the industry’s leading online destination, providing original content, e-newsletters and online seminars for visitors.

Penton Media, Inc. is the largest independent business-to-business media company in the U.S., serving more than six million business professionals every month. The company's market-leading brands are focused on 30 industries and include 113 trade magazines, 145 Web sites, 150 industry trade shows and conferences, and more than 500 information data products. Headquartered in New York City, the privately held company is owned by MidOcean Partners and U.S. Equity Partners II, an investment fund sponsored by Wasserstein & Co., LP, and its co-investors. For additional information on the company and its businesses, visit www.penton.com.